The Lunchbox

Seneca · LaSalle County · IL · 5 terminals

IGB license 250702411 · Operator: Gold Rush Amusements, Inc. (as of June 2026)

Efficient floor

Your performance · June 2026

NTI

$7,062

net terminal income · this month

Win per unit

$47

per machine · per day

Terminals

machines in service

Annualized NTI

$84,743

est. from latest month

The four numbers operators read first

NTI / machine

$1,412

monthly · per terminal

state median $4,132/mo

16th pct of 8,597 IL floors

#7 of 9 in Seneca

Hold

12.1%

this month

state median 9.4% · above

88th pct of 8,597 IL floors

78th pct of 9 in Seneca

Cycle rate

2.35×

this month

state median 2.61× · engagement

19th pct of 8,597 IL floors

22nd pct of 9 in Seneca

Play / machine

$11.7K

monthly · per terminal

state median $45.2K/mo

9th pct of 8,597 IL floors

22nd pct of 9 in Seneca

Against floors your size (4–5 terminals, 1,591 of them), your NTI/machine is −$743/mo vs the $2,155 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (June 2026)

NTI this month

$7,062

Gaming tax

−$2,472

After tax

$4,590

Your take-home

$2,295

your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $2,295 to you and $2,295 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

Efficient floor

You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.

What an operator sees: An operator sees a well-run, efficient floor — attractive, with upside if foot traffic can be grown.

NTI/machine — 16th percentile of 8,597 Illinois floors this month

In Seneca — #7 of 9 floors by NTI/machine (your own neighborhood, the fairest like-for-like)

Among floors your size (4–5 terminals) — 35th percentile of 1,591

The Floor — you among your Seneca peers8 peer floors

play per machine →

your floor a Seneca peer (anonymized) statewide median

1 peer floor sits beyond the axis range and is drawn at the edge — shown, never dropped.

Each grey dot is another Seneca floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $16,383

2026

latest month up vs prior down vs prior LaSalle County median ($16,383)

One month loaded so far. The trend fills in as more monthly IGB reports are imported.

Your town's market

Seneca's total gaming income is +11% year over year (trailing 3 months vs the same 3 a year ago).

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)

$47/day

per machine · per day · LaSalle County median $97/day · −52%

At the LaSalle County median this floor would add roughly $90,419 a year.

Your operator

Gold Rush Amusements, Inc.

Linked to your Location as of June 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations

726

Avg NTI / Location

$36,022

Avg NTI / Terminal

$6,274

Total NTI

$26,151,749

Takeaways

•Each terminal earned about $1,412 in June 2026 — the 16th percentile of 8,597 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.

•Within Seneca, that's #7 of 9 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.

•Hold — the share of money played that the floor keeps — was 12.1% — above the 9.4% state median. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.

•A dollar cycled through your machines 2.35× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.

•Efficient floor — You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.

•After $2,472 in gaming tax, June 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $2,295 to you. Neither side can move that split, which is why operators here compete on service, not money.

•Terminal Operator Gold Rush Amusements, Inc. runs 726 Locations in our data.

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Full June 2026 report detail

Amount played

$58,432

Amount won

$51,370

Net wager

$7,062

Funds in

$24,819

Funds out

$17,757

Net terminal income

$7,062

NTI tax

$2,472

State share

$2,118

Municipality share

$353

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.