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Sip & Chew Express LLC

Belleville · St. Clair County · IL · 6 terminals
IGB license 230702282 · Operator: Lucky Lincoln Gaming, LLC (as of March 2026)
Room to growMomentum −45%YoY −86%

Your performance · March 2026

NTI
$1,135
net terminal income · this month
Win per unit
$6
per machine · per day
Terminals
6
machines in service
Annual NTI
$59,753
trailing 12 months

The four numbers operators read first

NTI / machine
$189
monthly · per terminal
state median $4,676/mo
1st pct of 8,548 IL locations
#38 of 38 in Belleville
Hold
4.3%
this month
state median 9.4% · below
3rd pct of 8,548 IL locations
5th pct of 38 in Belleville
Cycle rate
1.92×
this month
state median 2.65× · engagement
1st pct of 8,548 IL locations
4th pct of 38 in Belleville
Play / machine
$4.4K
monthly · per terminal
state median $50.0K/mo
1st pct of 8,548 IL locations
0th pct of 38 in Belleville

Against locations your size (6+ terminals, 6,653 of them), your NTI/machine is $5,413/mo vs the $5,602 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (March 2026)

NTI this month
$1,135
Gaming tax
$397
After tax
$737
Your take-home
$369
your 50% this month
Gaming tax$397 · 35%Operator's 50%$369 · 32%Yours, 50%$369 · 32%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $369 to you and $369 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

Room to grow

Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.

What an operator sees: An operator sees upside: a gameset where a real service upgrade has room to move the numbers.

NTI/machine — 1st percentile of 8,548 Illinois locations this month
In Belleville — #38 of 38 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (6+ terminals) — 0th percentile of 6,653
Your gameset — you among your Belleville peers37 peer locations
play per machine →
your gameset a Belleville peer (anonymized) statewide median

2 peer locations sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each gray dot is another Belleville gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $24,811
2024
2025
2026
latest month up vs prior down vs prior Belleville median ($24,811) shown, left out of rankings
Cycle rate by monthlatest 1.92× · state median 2.65×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $6 · Belleville median $136
your WPU (per machine, per day) Belleville median WPU
Hold % by monthlatest 4.3% · state median 9.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthMarch 2026 down 86% on a year earlier
April 2025March 2026April 2024March 2025

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: February March moved −58% this year vs +66% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Belleville's total gaming income is +7% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −86% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$6/day
per machine · per day · Belleville median $136/day · −96%
At the Belleville median this gameset would add roughly $290,538 a year.
WPU momentum
−13%
last 3 months $16/day vs prior 3 $18/day
Seasonality
April peak
strongest April ($6,773 avg) · softest December ($2,228 avg)
Revenue steadiness
volatile
±45% month-to-month swing, trailing 12

Your operator

Lucky Lincoln Gaming, LLC

Linked to your Location as of March 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations
244
Avg NTI / Location
$42,099
Avg NTI / Terminal
$7,193
Total NTI
$10,272,201

Year over year

Your NTI is +21% up year over year, outpacing the St. Clair County market (+6%).

Your Location
+21%
$59,753 vs $49,394 (last 12 months vs the prior 12)
The market (St. Clair County)
+6%
typical Location: $35,639 vs $33,576

Takeaways

Each terminal earned about $189 in March 2026 — the 1st percentile of 8,548 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
Within Belleville, that's #38 of 38 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
Hold — the share of money played that the gameset keeps — was 4.3% — below the 9.4% state median, which a stronger game mix could recover. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
A dollar cycled through your machines 1.92× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
Room to grow — Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.
After $397 in gaming tax, March 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $369 to you. Neither side can move that split, which is why operators here compete on service.
Recent momentum is softening — −45% against your trailing average.
Terminal Operator Lucky Lincoln Gaming, LLC runs 244 Locations in our data.
There's headroom in these numbers.

Operators bid on what they'd put in your gameset — newer cabinets, better titles, faster fixes. We'll turn your profile into an anonymized Listing they compete on.

Create your Listing
Full March 2026 report detail
Amount played
$26,275
Amount won
$25,140
Net wager
$1,135
Funds in
$13,681
Funds out
$12,546
Net terminal income
$1,135
NTI tax
$397
State share
$340
Municipality share
$57

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.