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SFH Enterprises, LLC

Godfrey · Madison County · IL · 6 terminals
IGB license 220703437 · Operator: J&J Ventures Gaming, LLC (as of June 2026)
High play · lower holdMomentum −4%YoY −27%

Your performance · June 2026

NTI
$42,566
net terminal income · this month
Win per unit
$236
per machine · per day
Terminals
6
machines in service
Annual NTI
$586,197
trailing 12 months

The four numbers operators read first

NTI / machine
$7,094
monthly · per terminal
state median $4,132/mo
73rd pct of 8,597 IL floors
#8 of 21 in Godfrey
Hold
7.2%
this month
state median 9.4% · below
16th pct of 8,597 IL floors
24th pct of 21 in Godfrey
Cycle rate
2.79×
this month
state median 2.61× · engagement
71st pct of 8,597 IL floors
52nd pct of 21 in Godfrey
Play / machine
$99.1K
monthly · per terminal
state median $45.2K/mo
84th pct of 8,597 IL floors
88th pct of 21 in Godfrey

Against floors your size (6+ terminals, 6,745 of them), your NTI/machine is +$2,139/mo vs the $4,955 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (June 2026)

NTI this month
$42,566
Gaming tax
$14,898
After tax
$27,668
Your take-home
$13,834
your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $13,834 to you and $13,834 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

High play · lower hold

Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.

What an operator sees: An operator sees busy machines with margin headroom — a floor where better titles and merchandising pay off.

NTI/machine — 73rd percentile of 8,597 Illinois floors this month
In Godfrey — #8 of 21 floors by NTI/machine (your own neighborhood, the fairest like-for-like)
Among floors your size (6+ terminals) — 68th percentile of 6,745
The Floor — you among your Godfrey peers20 peer floors
play per machine →
your floor a Godfrey peer (anonymized) statewide median

2 peer floors sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each grey dot is another Godfrey floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $70,848
2023
2024
2025
2026
latest month up vs prior down vs prior Godfrey median ($19,325)
Cycle rate by monthlatest 2.79× · state median 2.61×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $236 · Godfrey median $107
your WPU (per machine, per day) Godfrey median WPU
Hold % by monthlatest 7.2% · state median 9.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Seasonality check: May June moved −26% this year vs +2% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Godfrey's total gaming income is +3% year over year (trailing 3 months vs the same 3 a year ago).

Your own floor is −27% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your floor.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
$236/day
per machine · per day · Godfrey median $107/day · +120%
WPU momentum
−9%
last 3 months $281/day vs prior 3 $308/day
Seasonality
March peak
strongest March ($56,880 avg) · softest September ($28,927 avg)
Revenue steadiness
variable
±18% month-to-month swing, trailing 12

Your operator

J&J Ventures Gaming, LLC

Linked to your Location as of June 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations
2,544
Avg NTI / Location
$32,056
Avg NTI / Terminal
$5,603
Total NTI
$81,550,752

Year over year

Your NTI is +9% up year over year, outpacing the Madison County market (+0%).

Your Location
+9%
$586,197 vs $537,013 (last 12 months vs the prior 12)
The market (Madison County)
+0%
typical Location: $29,550 vs $29,420

Takeaways

Each terminal earned about $7,094 in June 2026 — the 73rd percentile of 8,597 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
Within Godfrey, that's #8 of 21 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
Hold — the share of money played that the floor keeps — was 7.2% — below the 9.4% state median, which a stronger game mix could recover. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
A dollar cycled through your machines 2.79× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
High play · lower hold — Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.
After $14,898 in gaming tax, June 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $13,834 to you. Neither side can move that split, which is why operators here compete on service, not money.
Recent momentum is softening — −4% against your trailing average.
Terminal Operator J&J Ventures Gaming, LLC runs 2544 Locations in our data.
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Full June 2026 report detail
Amount played
$594,521
Amount won
$551,977
Net wager
$42,545
Funds in
$213,419
Funds out
$170,853
Net terminal income
$42,566
NTI tax
$14,898
State share
$12,768
Municipality share
$2,130

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.