IL
Try the demo
← Look up another Location

North American Outfitters, Inc.

Madison County · IL · 4 terminals
IGB license 220701455
Efficient floor

Your performance · June 2024

NTI
$2,764
net terminal income · this month
Win per unit
$23
per machine · per day
Terminals
4
machines in service
Annual NTI
$3,271
trailing 12 months

The four numbers operators read first

NTI / machine
$691
monthly · per terminal
state median $3,719/mo
6th pct of 8,422 IL floors
#29 of 29 in Madison County
Hold
20.3%
this month
state median 9.0% · above
100th pct of 8,422 IL floors
97th pct of 29 in Madison County
Cycle rate
4.50×
this month
state median 2.85× · engagement
100th pct of 8,422 IL floors
100th pct of 29 in Madison County
Play / machine
$3.4K
monthly · per terminal
state median $41.9K/mo
1st pct of 8,422 IL floors
7th pct of 29 in Madison County

Against floors your size (4–5 terminals, 1,911 of them), your NTI/machine is −$1,360/mo vs the $2,050 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (June 2024)

NTI this month
$2,764
Gaming tax
−$940
After tax
$1,824
Your take-home
$912
your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $912 to you and $912 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

Efficient floor

You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.

What an operator sees: An operator sees a well-run, efficient floor — attractive, with upside if foot traffic can be grown.

NTI/machine — 6th percentile of 8,422 Illinois floors this month
In Madison County — #29 of 29 floors by NTI/machine (your own neighborhood, the fairest like-for-like)
Among floors your size (4–5 terminals) — 13th percentile of 1,911
The Floor — you among your Madison County peers28 peer floors
play per machine →
your floor a Madison County peer (anonymized) statewide median

2 peer floors sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each grey dot is another Madison County floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $23,624
2022
2023
2024
latest month up vs prior down vs prior Madison County median ($23,624) shown, left out of rankings
Cycle rate by monthlatest 4.50× · state median 2.85×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $23 · Madison County median $141
your WPU (per machine, per day) Madison County median WPU
Hold % by monthlatest 20.3% · state median 9.0%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Seasonality check: May → June moved +259% this year vs −166% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Madison County's total gaming income is −6% year over year (trailing 3 months vs the same 3 a year ago).

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
$23/day
per machine · per day · Madison County median $141/day · −84%
At the Madison County median this floor would add roughly $169,729 a year.
WPU momentum
−66%
last 3 months $11/day vs prior 3 $32/day
Seasonality
March peak
strongest March ($5,796 avg) · softest December (-$6,973 avg)
Revenue steadiness
volatile
±1960% month-to-month swing, trailing 12

Takeaways

•Each terminal earned about $691 in June 2024 — the 6th percentile of 8,422 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
•Within Madison County, that's #29 of 29 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
•Hold — the share of money played that the floor keeps — was 20.3% — above the 9.0% state median. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 4.50× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
•Efficient floor — You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.
•After $940 in gaming tax, June 2024's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $912 to you. Neither side can move that split, which is why operators here compete on service, not money.
Ready to see what Operators will compete to offer you?

We'll turn your profile into an anonymized Listing. Operators compete on service — never money.

Create your Listing
Full June 2024 report detail
Amount played
$13,588
Amount won
$10,825
Net wager
$2,764
Funds in
$3,021
Funds out
$257
Net terminal income
$2,764
NTI tax
$940
State share
$801
Municipality share
$138

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.