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Blue Horizons Enterprises Inc.

Steger · IL · 6 terminals
IGB license 190701243
High play · lower holdMomentum +2%YoY +50%

Your performance · October 2024

NTI
$25,875
net terminal income · this month
Win per unit
$139
per machine · per day
Terminals
6
machines in service
Annual NTI
$301,177
trailing 12 months

The four numbers operators read first

NTI / machine
$4,313
monthly · per terminal
state median $3,999/mo
54th pct of 8,487 IL floors
#8 of 15 in Steger
Hold
8.4%
this month
state median 9.1% · below
37th pct of 8,487 IL floors
33rd pct of 15 in Steger
Cycle rate
3.46×
this month
state median 2.86× · engagement
95th pct of 8,487 IL floors
100th pct of 15 in Steger
Play / machine
$51.1K
monthly · per terminal
state median $44.0K/mo
56th pct of 8,487 IL floors
60th pct of 15 in Steger

Against floors your size (6+ terminals, 6,275 of them), your NTI/machine is $585/mo vs the $4,897 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (October 2024)

NTI this month
$25,875
Gaming tax
$9,056
After tax
$16,819
Your take-home
$8,409
your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $8,409 to you and $8,409 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

High play · lower hold

Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.

What an operator sees: An operator sees busy machines with margin headroom — a floor where better titles and merchandising pay off.

NTI/machine — 54th percentile of 8,487 Illinois floors this month
In Steger — #8 of 15 floors by NTI/machine (your own neighborhood, the fairest like-for-like)
Among floors your size (6+ terminals) — 44th percentile of 6,275
The Floor — you among your Steger peers14 peer floors
play per machine →
your floor a Steger peer (anonymized) statewide median

1 peer floor sits beyond the axis range and is drawn at the edge — shown, never dropped.

Each grey dot is another Steger floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $32,572
2021
2022
2023
2024
latest month up vs prior down vs prior Steger median ($20,486)
Cycle rate by monthlatest 3.46× · state median 2.86×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $139 · Steger median $116
your WPU (per machine, per day) Steger median WPU
Hold % by monthlatest 8.4% · state median 9.1%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Seasonality check: September October moved +50% this year vs −26% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Steger's total gaming income is +9% year over year (trailing 3 months vs the same 3 a year ago).

Your own floor is +50% over the same-month-last-year comparison — holding up as well as or better than the town around you.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
$139/day
per machine · per day · Steger median $116/day · +20%
WPU momentum
+6%
last 3 months $133/day vs prior 3 $126/day
Seasonality
December peak
strongest December ($29,807 avg) · softest June ($17,633 avg)
Revenue steadiness
variable
±18% month-to-month swing, trailing 12

Year over year

Your NTI is +5% up year over year.

Your Location
+5%
$301,177 vs $287,062 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

Each terminal earned about $4,313 in October 2024 — the 54th percentile of 8,487 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
Within Steger, that's #8 of 15 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
Hold — the share of money played that the floor keeps — was 8.4% — below the 9.1% state median, which a stronger game mix could recover. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
A dollar cycled through your machines 3.46× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
High play · lower hold — Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.
After $9,056 in gaming tax, October 2024's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $8,409 to you. Neither side can move that split, which is why operators here compete on service, not money.
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Full October 2024 report detail
Amount played
$306,663
Amount won
$280,788
Net wager
$25,875
Funds in
$88,520
Funds out
$62,645
Net terminal income
$25,875
NTI tax
$9,056
State share
$7,724
Municipality share
$1,332

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.

Blue Horizons Enterprises Inc. — gaming performance, Steger, IL — The Gameset