IL
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Ronald L. McFarlain

North Utica · IL · 3 terminals
IGB license 190701202
Momentum −223%
Adjustment month. July 2023 shows a negative or adjusted NTI (often a jackpot liability), so it's shown for the record but left out of percentile rankings.

Your performance · July 2023

NTI
-$17
net terminal income · this month
Win per unit
-$0
per machine · per day
Terminals
3
machines in service
Annual NTI
$3,198
trailing 12 months

The four numbers operators read first

NTI / machine
-$6
monthly · per terminal
state median $3,783/mo
Hold
-19.4%
this month
state median 9.0% · below
Cycle rate
3.41×
this month
state median 2.90× · engagement
Play / machine
$28
monthly · per terminal
state median $42.9K/mo

Where your floor stands

Trend

Net terminal income by monthpeak $1,933
2021
2022
2023
latest month up vs prior down vs prior shown, left out of rankings
Cycle rate by monthlatest 3.41× · state median 2.90×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest -$0
your WPU (per machine, per day)
Hold % by monthlatest -19.4% · state median 9.0%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Your town's market

North Utica's total gaming income is −19% year over year (trailing 3 months vs the same 3 a year ago).

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
-$0/day
per machine · per day · daily win rate per machine
WPU momentum
−137%
last 3 months -$2/day vs prior 3 $6/day
Seasonality
August peak
strongest August ($1,239 avg) · softest June ($135 avg)
Revenue steadiness
volatile
±160% month-to-month swing, trailing 12

Year over year

Your NTI is −63% down year over year.

Your Location
−63%
$3,198 vs $8,731 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about -$6 in July 2023. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
•Hold — the share of money played that the floor keeps — was -19.4% — below the 9.0% state median, which a stronger game mix could recover. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 3.41× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
•Recent momentum is softening — −223% against your trailing average.
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Full July 2023 report detail
Amount played
$85
Amount won
$102
Net wager
-$17
Funds in
$25
Funds out
$42
Net terminal income
-$17
NTI tax
-$6
State share
-$5
Municipality share
-$1

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.