KELLY KIRK

West Frankfort · IL · 4 terminals

IGB license 180704604

Room to growMomentum −108%YoY −99%

Your performance · May 2023

NTI

$98

net terminal income · this month

Win per unit

per machine · per day

Terminals

machines in service

Annual NTI

$36,063

trailing 12 months

The four numbers operators read first

NTI / machine

$24

monthly · per terminal

state median $3,924/mo

0th pct of 8,144 IL floors

#13 of 12 in West Frankfort

Hold

0.8%

this month

state median 9.0% · below

0th pct of 8,144 IL floors

0th pct of 12 in West Frankfort

Cycle rate

5.49×

this month

state median 2.90× · engagement

100th pct of 8,144 IL floors

92nd pct of 12 in West Frankfort

Play / machine

$3.0K

monthly · per terminal

state median $44.7K/mo

0th pct of 8,144 IL floors

8th pct of 12 in West Frankfort

Against floors your size (4–5 terminals, 2,089 of them), your NTI/machine is −$2,146/mo vs the $2,171 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (May 2023)

NTI this month

$98

Gaming tax

−$33

After tax

$64

Your take-home

$32

your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $32 to you and $32 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

Room to grow

Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.

What an operator sees: An operator sees upside: a floor where a real service upgrade has room to move the numbers.

NTI/machine — 0th percentile of 8,144 Illinois floors this month

In West Frankfort — #13 of 12 floors by NTI/machine (your own neighborhood, the fairest like-for-like)

Among floors your size (4–5 terminals) — 0th percentile of 2,089

The Floor — you among your West Frankfort peers11 peer floors

play per machine →

your floor a West Frankfort peer (anonymized) statewide median

2 peer floors sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each grey dot is another West Frankfort floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $22,271

2021

2022

2023

latest month up vs prior down vs prior West Frankfort median ($22,271) shown, left out of rankings

Cycle rate by monthlatest 5.49× · state median 2.90×

your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $1 · West Frankfort median $136

your WPU (per machine, per day) West Frankfort median WPU

Hold % by monthlatest 0.8% · state median 9.0%

your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Your town's market

West Frankfort's total gaming income is −10% year over year (trailing 3 months vs the same 3 a year ago).

Your own floor is −99% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your floor.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)

$1/day

per machine · per day · West Frankfort median $136/day · −99%

At the West Frankfort median this floor would add roughly $201,854 a year.

WPU momentum

−98%

last 3 months $1/day vs prior 3 $33/day

Seasonality

September peak

strongest September ($6,888 avg) · softest January ($1,979 avg)

Revenue steadiness

volatile

±79% month-to-month swing, trailing 12

Year over year

Your NTI is −48% down year over year.

Your Location

−48%

$36,063 vs $69,241 (last 12 months vs the prior 12)

The market

Not enough county history

Takeaways

•Each terminal earned about $24 in May 2023 — the 0th percentile of 8,144 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.

•Within West Frankfort, that's #13 of 12 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.

•Hold — the share of money played that the floor keeps — was 0.8% — below the 9.0% state median, which a stronger game mix could recover. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.

•A dollar cycled through your machines 5.49× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.

•Room to grow — Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.

•After $33 in gaming tax, May 2023's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $32 to you. Neither side can move that split, which is why operators here compete on service, not money.

•Recent momentum is softening — −108% against your trailing average.

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Full May 2023 report detail

Amount played

$11,811

Amount won

$11,712

Net wager

$99

Funds in

$2,150

Funds out

$2,052

Net terminal income

$98

NTI tax

$33

State share

$28

Municipality share

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.