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BABY VEGAS CAFE, LLC

Hoffman Estates · IL · 6 terminals
IGB license 180703886
Download the one-pager (PDF)
High play · lower holdMomentum −13%YoY −56%

Your performance · September 2023

NTI
$32,981
net terminal income · this month
Win per unit
$183
per machine · per day
Terminals
6
machines in service
Annual NTI
$661,327
trailing 12 months

The four numbers operators read first

NTI / machine
$5,497
monthly · per terminal
state median $3,822/mo
66th pct of 8,250 IL locations
#16 of 28 in Hoffman Estates
Hold
7.0%
this month
state median 9.0% · below
18th pct of 8,250 IL locations
14th pct of 28 in Hoffman Estates
Cycle rate
2.89×
this month
state median 2.89× · engagement
49th pct of 8,250 IL locations
43rd pct of 28 in Hoffman Estates
Play / machine
$78.1K
monthly · per terminal
state median $43.0K/mo
77th pct of 8,250 IL locations
66th pct of 28 in Hoffman Estates

Against locations your size (6+ terminals, 5,811 of them), your NTI/machine is +$678/mo vs the $4,819 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (September 2023)

NTI this month
$32,981
Gaming tax
−$11,214
After tax
$21,767
Your take-home
$10,884
your 50% this month
Gaming tax$11,214 · 34%Operator's 50%$10,884 · 33%Yours, 50%$10,884 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $10,884 to you and $10,884 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

High play · lower hold

Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.

What an operator sees: An operator sees busy machines with margin headroom — a gameset where better titles and merchandising pay off.

NTI/machine — 66th percentile of 8,250 Illinois locations this month
In Hoffman Estates — #16 of 28 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (6+ terminals) — 57th percentile of 5,811
Your gameset — you among your Hoffman Estates peers27 peer locations
play per machine →
your gameset a Hoffman Estates peer (anonymized) statewide median

2 peer locations sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each gray dot is another Hoffman Estates gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $76,766
2021
2022
2023
latest month up vs prior down vs prior Hoffman Estates median ($36,188)
Cycle rate by monthlatest 2.89× · state median 2.89×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $183 · Hoffman Estates median $201
your WPU (per machine, per day) Hoffman Estates median WPU
Hold % by monthlatest 7.0% · state median 9.0%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthSeptember 2023 down 56% on a year earlier
October 2022 – September 2023October 2021 – September 2022

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: August → September moved −52% this year vs +13% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Hoffman Estates's total gaming income is +10% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −56% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$183/day
per machine · per day · Hoffman Estates median $201/day · −9%
At the Hoffman Estates median this gameset would add roughly $38,483 a year.
WPU momentum
−4%
last 3 months $264/day vs prior 3 $274/day
Seasonality
October peak
strongest October ($71,923 avg) · softest January ($43,341 avg)
Revenue steadiness
variable
±24% month-to-month swing, trailing 12

Year over year

Your NTI is −15% down year over year.

Your Location
−15%
$661,327 vs $774,677 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about $5,497 in September 2023 — the 66th percentile of 8,250 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Within Hoffman Estates, that's #16 of 28 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
•Hold — the share of money played that the gameset keeps — was 7.0% — below the 9.0% state median, which a stronger game mix could recover. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 2.89× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•High play · lower hold — Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.
•After $11,214 in gaming tax, September 2023's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $10,884 to you. Neither side can move that split, which is why operators here compete on service.
•Recent momentum is softening — −13% against your trailing average.
There's headroom in these numbers.

Operators bid on what they'd put in your gameset — newer cabinets, better titles, faster fixes. We'll turn your profile into an anonymized Listing they compete on.

Create your Listing
Full September 2023 report detail
Amount played
$468,402
Amount won
$435,421
Net wager
$32,981
Funds in
$162,227
Funds out
$129,246
Net terminal income
$32,981
NTI tax
$11,214
State share
$9,564
Municipality share
$1,649

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.