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Bubba's Too LLC

Nason · Jefferson County · IL · 6 terminals
IGB license 180702551 · Operator: Action Video Gaming, LLC (as of August 2026)
High play · high holdMomentum +11%YoY −3%

Your performance · September 2026

NTI
$34,384
net terminal income · this month
Win per unit
$191
per machine · per day
Terminals
6
machines in service
Annual NTI
$347,050
trailing 12 months

The four numbers operators read first

NTI / machine
$5,731
monthly · per terminal
state median $4,170/mo
63rd pct of 8,629 IL locations
#18 of 48 in Jefferson County
Hold
11.8%
this month
state median 9.4% · above
86th pct of 8,629 IL locations
79th pct of 48 in Jefferson County
Cycle rate
2.62×
this month
state median 2.59× · engagement
53rd pct of 8,629 IL locations
42nd pct of 48 in Jefferson County
Play / machine
$48.5K
monthly · per terminal
state median $45.5K/mo
53rd pct of 8,629 IL locations
50th pct of 48 in Jefferson County

Against locations your size (6+ terminals, 6,823 of them), your NTI/machine is +$742/mo vs the $4,988 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (September 2026)

NTI this month
$34,384
Gaming tax
−$12,034
After tax
$22,349
Your take-home
$11,175
your 50% this month
Gaming tax$12,034 · 35%Operator's 50%$11,175 · 32%Yours, 50%$11,175 · 32%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $11,175 to you and $11,175 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

High play · high hold

Strong demand and a healthy hold — your gameset is doing well on both the traffic and the margin side.

What an operator sees: An operator reads this as a proven, high-value gameset and will compete hard on service to win it.

NTI/machine — 63rd percentile of 8,629 Illinois locations this month
In Jefferson County — #18 of 48 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (6+ terminals) — 57th percentile of 6,823
Your gameset — you among your Jefferson County peers47 peer locations
play per machine →
your gameset a Jefferson County peer (anonymized) statewide median

1 peer location sits beyond the axis range and is drawn at the edge — shown, never dropped.

Each gray dot is another Jefferson County gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $39,434
2021
2022
2023
2024
2025
2026
latest month up vs prior down vs prior Jefferson County median ($28,989)
Cycle rate by monthlatest 2.62× · state median 2.59×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $191 · Jefferson County median $161
your WPU (per machine, per day) Jefferson County median WPU
Hold % by monthlatest 11.8% · state median 9.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthSeptember 2026 down 3% on a year earlier
October 2025 – September 2026October 2024 – September 2025

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: August → September moved +1% this year vs +21% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Nason's total gaming income is −11% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −3% over the same-month-last-year comparison — holding up as well as or better than the town around you.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$191/day
per machine · per day · Jefferson County median $161/day · +19%
WPU momentum
+4%
last 3 months $160/day vs prior 3 $154/day
Seasonality
April peak
strongest April ($32,981 avg) · softest February ($22,268 avg)
Revenue steadiness
steady
±14% month-to-month swing, trailing 12

Your operator

Action Video Gaming, LLC

Linked to your Location as of August 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations
46
Avg NTI / Location
$45,389
Avg NTI / Terminal
$7,620
Total NTI
$2,087,912

Year over year

Your NTI is −3% down year over year, trailing the Jefferson County market (+2%).

Your Location
−3%
$347,050 vs $358,740 (last 12 months vs the prior 12)
The market (Jefferson County)
+2%
typical Location: $35,131 vs $34,582

Takeaways

•Each terminal earned about $5,731 in September 2026 — the 63rd percentile of 8,629 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Within Jefferson County, that's #18 of 48 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
•Hold — the share of money played that the gameset keeps — was 11.8% — above the 9.4% state median. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 2.62× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•High play · high hold — Strong demand and a healthy hold — your gameset is doing well on both the traffic and the margin side.
•After $12,034 in gaming tax, September 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $11,175 to you. Neither side can move that split, which is why operators here compete on service.
•Recent momentum is building — +11% against your trailing average.
•Terminal Operator Action Video Gaming, LLC runs 46 Locations in our data.
You're ahead of your market.

A gameset doing these numbers is the one Operators compete hardest for — and most owners never find out what that competition is worth, because they never put it out to bid.

Create your Listing
Full September 2026 report detail
Amount played
$290,945
Amount won
$256,562
Net wager
$34,383
Funds in
$111,133
Funds out
$76,749
Net terminal income
$34,384
NTI tax
$12,034
State share
$10,314
Municipality share
$1,721

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.

Bubba's Too LLC — gaming performance, Nason, Jefferson County, IL — The Gameset