Skip to main content
IL
← Look up another Location

Hill - Newby L.L.C.

Gilberts · IL · 6 terminals
IGB license 170704015
Download the one-pager (PDF)
Efficient gamesetMomentum −13%YoY −7%

Your performance · February 2022

NTI
$17,327
net terminal income · this month
Win per unit
$103
per machine · per day
Terminals
6
machines in service
Annual NTI
$262,141
trailing 12 months

The four numbers operators read first

NTI / machine
$2,888
monthly · per terminal
state median $3,561/mo
41st pct of 7,631 IL locations
Hold
8.7%
this month
state median 8.4% · above
55th pct of 7,631 IL locations
Cycle rate
3.38×
this month
state median 3.04× · engagement
82nd pct of 7,631 IL locations
Play / machine
$33.2K
monthly · per terminal
state median $43.3K/mo
38th pct of 7,631 IL locations

Against locations your size (6+ terminals, 4,672 of them), your NTI/machine is −$2,103/mo vs the $4,991 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (February 2022)

NTI this month
$17,327
Gaming tax
−$5,891
After tax
$11,436
Your take-home
$5,718
your 50% this month
Gaming tax$5,891 · 34%Operator's 50%$5,718 · 33%Yours, 50%$5,718 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $5,718 to you and $5,718 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

Efficient gameset

You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.

What an operator sees: An operator sees a well-run, efficient gameset — attractive, with upside if foot traffic can be grown.

NTI/machine — 41st percentile of 7,631 Illinois locations this month
Among locations your size (6+ terminals) — 23rd percentile of 4,672

Trend

Net terminal income by monthpeak $32,819
2021
2022
latest month up vs prior down vs prior
Cycle rate by monthlatest 3.38× · state median 3.04×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $103
your WPU (per machine, per day)
Hold % by monthlatest 8.7% · state median 8.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthFebruary 2022 down 7% on a year earlier
March 2021 – February 2022Mar 2020 – February 2021

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: January → February moved −32% this year vs +85% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$103/day
per machine · per day · daily win rate per machine
WPU momentum
−5%
last 3 months $113/day vs prior 3 $119/day
Seasonality
August peak
strongest August ($32,819 avg) · softest April ($15,705 avg)
Revenue steadiness
variable
±25% month-to-month swing, trailing 12

Year over year

Your NTI is −7% down year over year.

Your Location
−7%
$17,327 vs $18,535 (vs a year ago)
The market
Not enough county history

Takeaways

•Each terminal earned about $2,888 in February 2022 — the 41st percentile of 7,631 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Hold — the share of money played that the gameset keeps — was 8.7% — above the 8.4% state median. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 3.38× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•Efficient gameset — You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.
•After $5,891 in gaming tax, February 2022's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $5,718 to you. Neither side can move that split, which is why operators here compete on service.
•Recent momentum is softening — −13% against your trailing average.
We don't have current numbers for this Location.

That doesn't change what it's worth to an Operator. We'll turn your profile into an anonymized Listing they compete on — it costs a Location nothing.

Create your Listing
Full February 2022 report detail
Amount played
$199,489
Amount won
$182,180
Net wager
$17,309
Funds in
$58,993
Funds out
$41,666
Net terminal income
$17,327
NTI tax
$5,891
State share
$5,025
Municipality share
$866

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.