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Steve's Liquor and Snacks, Inc

Effingham County · Effingham County · IL · 5 terminals
IGB license 170703959 · Operator: J&J Ventures Gaming, LLC (as of June 2026)
High play · high holdMomentum +1%YoY −11%

Your performance · June 2026

NTI
$35,640
net terminal income · this month
Win per unit
$238
per machine · per day
Terminals
5
machines in service
Annual NTI
$388,476
trailing 12 months

The four numbers operators read first

NTI / machine
$7,128
monthly · per terminal
state median $4,132/mo
73rd pct of 8,597 IL floors
#3 of 11 in Effingham County
Hold
9.5%
this month
state median 9.4% · above
52nd pct of 8,597 IL floors
64th pct of 11 in Effingham County
Cycle rate
3.15×
this month
state median 2.61× · engagement
93rd pct of 8,597 IL floors
82nd pct of 11 in Effingham County
Play / machine
$75.1K
monthly · per terminal
state median $45.2K/mo
72nd pct of 8,597 IL floors
73rd pct of 11 in Effingham County

Against floors your size (4–5 terminals, 1,591 of them), your NTI/machine is +$4,973/mo vs the $2,155 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (June 2026)

NTI this month
$35,640
Gaming tax
$12,474
After tax
$23,166
Your take-home
$11,583
your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $11,583 to you and $11,583 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

High play · high hold

Strong demand and a healthy hold — your floor is doing well on both the traffic and the margin side.

What an operator sees: An operator reads this as a proven, high-value floor and will compete hard on service to win it.

NTI/machine — 73rd percentile of 8,597 Illinois floors this month
In Effingham County — #3 of 11 floors by NTI/machine (your own neighborhood, the fairest like-for-like)
Among floors your size (4–5 terminals) — 92nd percentile of 1,591
The Floor — you among your Effingham County peers10 peer floors
play per machine →
your floor a Effingham County peer (anonymized) statewide median

2 peer floors sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each grey dot is another Effingham County floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $42,869
2021
2022
2023
2024
2025
2026
latest month up vs prior down vs prior Effingham County median ($16,293)
Cycle rate by monthlatest 3.15× · state median 2.61×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $238 · Effingham County median $100
your WPU (per machine, per day) Effingham County median WPU
Hold % by monthlatest 9.5% · state median 9.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Seasonality check: May June moved +30% this year vs +29% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Effingham County's total gaming income is −1% year over year (trailing 3 months vs the same 3 a year ago).

Your own floor is −11% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your floor.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
$238/day
per machine · per day · Effingham County median $100/day · +137%
WPU momentum
+5%
last 3 months $217/day vs prior 3 $206/day
Seasonality
March peak
strongest March ($33,156 avg) · softest May ($23,115 avg)
Revenue steadiness
variable
±18% month-to-month swing, trailing 12

Your operator

J&J Ventures Gaming, LLC

Linked to your Location as of June 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations
2,544
Avg NTI / Location
$32,056
Avg NTI / Terminal
$5,603
Total NTI
$81,550,752

Year over year

Your NTI is −8% down year over year, trailing the Effingham County market (+4%).

Your Location
−8%
$388,476 vs $422,376 (last 12 months vs the prior 12)
The market (Effingham County)
+4%
typical Location: $29,468 vs $28,413

Takeaways

Each terminal earned about $7,128 in June 2026 — the 73rd percentile of 8,597 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
Within Effingham County, that's #3 of 11 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
Hold — the share of money played that the floor keeps — was 9.5% — above the 9.4% state median. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
A dollar cycled through your machines 3.15× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
High play · high hold — Strong demand and a healthy hold — your floor is doing well on both the traffic and the margin side.
After $12,474 in gaming tax, June 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $11,583 to you. Neither side can move that split, which is why operators here compete on service, not money.
Terminal Operator J&J Ventures Gaming, LLC runs 2544 Locations in our data.
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Full June 2026 report detail
Amount played
$375,258
Amount won
$339,619
Net wager
$35,640
Funds in
$119,080
Funds out
$83,441
Net terminal income
$35,640
NTI tax
$12,474
State share
$10,690
Municipality share
$1,784

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.