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GMG Enterprises, LLC

Green Valley · IL · 6 terminals
IGB license 160703693
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Efficient gamesetMomentum −31%YoY −72%

Your performance · April 2023

NTI
$3,065
net terminal income · this month
Win per unit
$17
per machine · per day
Terminals
6
machines in service
Annual NTI
$208,353
trailing 12 months

The four numbers operators read first

NTI / machine
$511
monthly · per terminal
state median $4,064/mo
3rd pct of 8,138 IL locations
Hold
13.3%
this month
state median 9.0% · above
96th pct of 8,138 IL locations
Cycle rate
2.70×
this month
state median 2.90× · engagement
25th pct of 8,138 IL locations
Play / machine
$3.8K
monthly · per terminal
state median $46.2K/mo
1st pct of 8,138 IL locations

Against locations your size (6+ terminals, 5,577 of them), your NTI/machine is −$4,685/mo vs the $5,195 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (April 2023)

NTI this month
$3,065
Gaming tax
−$1,042
After tax
$2,023
Your take-home
$1,011
your 50% this month
Gaming tax$1,042 · 34%Operator's 50%$1,011 · 33%Yours, 50%$1,011 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $1,011 to you and $1,011 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

Efficient gameset

You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.

What an operator sees: An operator sees a well-run, efficient gameset — attractive, with upside if foot traffic can be grown.

NTI/machine — 3rd percentile of 8,138 Illinois locations this month
Among locations your size (6+ terminals) — 1st percentile of 5,577

Trend

Net terminal income by monthpeak $29,151
2021
2022
2023
latest month up vs prior down vs prior
Cycle rate by monthlatest 2.70× · state median 2.90×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $17
your WPU (per machine, per day)
Hold % by monthlatest 13.3% · state median 9.0%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthApril 2023 down 72% on a year earlier
May 2022 – April 2023May 2021 – April 2022

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: March → April moved −86% this year vs −47% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Green Valley's total gaming income is −16% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −72% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$17/day
per machine · per day · daily win rate per machine
WPU momentum
−21%
last 3 months $76/day vs prior 3 $96/day
Seasonality
July peak
strongest July ($20,629 avg) · softest April ($9,394 avg)
Revenue steadiness
volatile
±34% month-to-month swing, trailing 12
Gameset change
5 → 6 terminals
over the last 12 months

Year over year

Your NTI is +15% up year over year.

Your Location
+15%
$208,353 vs $181,935 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about $511 in April 2023 — the 3rd percentile of 8,138 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Hold — the share of money played that the gameset keeps — was 13.3% — above the 9.0% state median. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 2.70× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•Efficient gameset — You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.
•After $1,042 in gaming tax, April 2023's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $1,011 to you. Neither side can move that split, which is why operators here compete on service.
•Recent momentum is softening — −31% against your trailing average.
We don't have current numbers for this Location.

That doesn't change what it's worth to an Operator. We'll turn your profile into an anonymized Listing they compete on — it costs a Location nothing.

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Full April 2023 report detail
Amount played
$23,080
Amount won
$20,015
Net wager
$3,065
Funds in
$8,560
Funds out
$5,495
Net terminal income
$3,065
NTI tax
$1,042
State share
$889
Municipality share
$153

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.