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Theo's Thirsty Cow, LLC

Stillman Valley · IL · 6 terminals
IGB license 160700815
Efficient gamesetMomentum +45%

Your performance · May 2021

NTI
$14,479
net terminal income · this month
Win per unit
$78
per machine · per day
Terminals
6
machines in service
Annualized NTI
$173,748
est. from latest month

The four numbers operators read first

NTI / machine
$2,413
monthly · per terminal
state median $4,157/mo
27th pct of 7,427 IL locations
Hold
12.2%
this month
state median 8.4% · above
95th pct of 7,427 IL locations
Cycle rate
2.47×
this month
state median 3.05× · engagement
4th pct of 7,427 IL locations
Play / machine
$19.7K
monthly · per terminal
state median $51.2K/mo
16th pct of 7,427 IL locations

Against locations your size (6+ terminals, 4,008 of them), your NTI/machine is $3,762/mo vs the $6,175 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (May 2021)

NTI this month
$14,479
Gaming tax
$4,923
After tax
$9,556
Your take-home
$4,778
your 50% this month
Gaming tax$4,923 · 34%Operator's 50%$4,778 · 33%Yours, 50%$4,778 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $4,778 to you and $4,778 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

Efficient gameset

You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.

What an operator sees: An operator sees a well-run, efficient gameset — attractive, with upside if foot traffic can be grown.

NTI/machine — 27th percentile of 7,427 Illinois locations this month
Among locations your size (6+ terminals) — 10th percentile of 4,008

Trend

Net terminal income by monthpeak $20,761
2021
latest month up vs prior down vs prior

5 months loaded — partial history. The trend fills in as more monthly IGB reports are imported.

Cycle rate by monthlatest 2.47× · state median 3.05×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $78
your WPU (per machine, per day)
Hold % by monthlatest 12.2% · state median 8.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$78/day
per machine · per day · daily win rate per machine

Takeaways

Each terminal earned about $2,413 in May 2021 — the 27th percentile of 7,427 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
Hold — the share of money played that the gameset keeps — was 12.2% — above the 8.4% state median. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
A dollar cycled through your machines 2.47× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
Efficient gameset — You earn a strong hold from steady traffic — the lever here is drawing more play, not squeezing the machines.
After $4,923 in gaming tax, May 2021's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $4,778 to you. Neither side can move that split, which is why operators here compete on service.
Recent momentum is building — +45% against your trailing average.
We don't have current numbers for this Location.

That doesn't change what it's worth to an Operator. We'll turn your profile into an anonymized Listing they compete on — it costs a Location nothing.

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Full May 2021 report detail
Amount played
$118,403
Amount won
$103,943
Net wager
$14,461
Funds in
$47,885
Funds out
$33,406
Net terminal income
$14,479
NTI tax
$4,923
State share
$4,199
Municipality share
$724

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.