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Brent's Burgers & Beer, Inc.

Gibson City · IL · 5 terminals
IGB license 160700178
Download the one-pager (PDF)
Room to growMomentum −7%YoY −5%

Your performance · July 2025

NTI
$3,925
net terminal income · this month
Win per unit
$25
per machine · per day
Terminals
5
machines in service
Annual NTI
$154,231
trailing 12 months

The four numbers operators read first

NTI / machine
$785
monthly · per terminal
state median $3,996/mo
7th pct of 8,540 IL locations
#9 of 9 in Gibson City
Hold
5.6%
this month
state median 9.3% · below
6th pct of 8,540 IL locations
0th pct of 9 in Gibson City
Cycle rate
2.71×
this month
state median 2.78× · engagement
41st pct of 8,540 IL locations
67th pct of 9 in Gibson City
Play / machine
$14.1K
monthly · per terminal
state median $43.8K/mo
13th pct of 8,540 IL locations
11th pct of 9 in Gibson City

Against locations your size (4–5 terminals, 1,749 of them), your NTI/machine is −$1,287/mo vs the $2,072 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (July 2025)

NTI this month
$3,925
Gaming tax
−$1,374
After tax
$2,551
Your take-home
$1,276
your 50% this month
Gaming tax$1,374 · 35%Operator's 50%$1,276 · 33%Yours, 50%$1,276 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $1,276 to you and $1,276 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

Room to grow

Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.

What an operator sees: An operator sees upside: a gameset where a real service upgrade has room to move the numbers.

NTI/machine — 7th percentile of 8,540 Illinois locations this month
In Gibson City — #9 of 9 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (4–5 terminals) — 16th percentile of 1,749
Your gameset — you among your Gibson City peers8 peer locations
play per machine →
your gameset a Gibson City peer (anonymized) statewide median

Each gray dot is another Gibson City gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $22,893
2021
2022
2023
2024
2025
latest month up vs prior down vs prior shown, left out of rankings
Cycle rate by monthlatest 2.71× · state median 2.78×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $25
your WPU (per machine, per day)
Hold % by monthlatest 5.6% · state median 9.3%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthJuly 2025 down 5% on a year earlier
August 2024 – July 2025August 2023 – July 2024

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: June → July moved −75% this year vs −71% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Gibson City's total gaming income is +12% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −5% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$25/day
per machine · per day · daily win rate per machine
WPU momentum
+14%
last 3 months $93/day vs prior 3 $81/day
Seasonality
March peak
strongest March ($14,063 avg) · softest July ($6,394 avg)
Revenue steadiness
volatile
±44% month-to-month swing, trailing 12

Year over year

Your NTI is +5% up year over year.

Your Location
+5%
$154,231 vs $146,360 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about $785 in July 2025 — the 7th percentile of 8,540 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Within Gibson City, that's #9 of 9 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
•Hold — the share of money played that the gameset keeps — was 5.6% — below the 9.3% state median, which a stronger game mix could recover. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 2.71× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•Room to grow — Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.
•After $1,374 in gaming tax, July 2025's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $1,276 to you. Neither side can move that split, which is why operators here compete on service.
•Recent momentum is softening — −7% against your trailing average.
We don't have current numbers for this Location.

That doesn't change what it's worth to an Operator. We'll turn your profile into an anonymized Listing they compete on — it costs a Location nothing.

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Full July 2025 report detail
Amount played
$70,723
Amount won
$66,798
Net wager
$3,925
Funds in
$26,075
Funds out
$22,150
Net terminal income
$3,925
NTI tax
$1,374
State share
$1,177
Municipality share
$196

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.