Frieden USA Inc.
Your performance · September 2025
The four numbers operators read first
Where your gameset stands
Trend
Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.
These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.
A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.
Seasonality check: August → September moved −100% this year vs +8% a year ago — so a normal seasonal dip isn't mistaken for a real decline.
Your town's market
DeKalb's total gaming income is +4% year over year (trailing 3 months vs the same 3 a year ago).
Your own gameset is −100% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.
A deeper operator read
The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.
Year over year
Your NTI is −15% down year over year.
Takeaways
Operators bid on what they'd put in your gameset — newer cabinets, better titles, faster fixes. We'll turn your profile into an anonymized Listing they compete on.
Full September 2025 report detail
Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.