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Betty Ruth Roley

Bloomington · IL · 3 terminals
IGB license 140703279
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Momentum −49%YoY −101%
Adjustment month. July 2024 shows a negative or adjusted NTI (often a jackpot liability), so it's shown for the record but left out of percentile rankings.

Your performance · July 2024

NTI
-$448
net terminal income · this month
Win per unit
-$5
per machine · per day
Terminals
3
machines in service
Annual NTI
$579,108
trailing 12 months

The four numbers operators read first

NTI / machine
-$149
monthly · per terminal
state median $3,744/mo
Hold
—
this month
typically 8–10%
Cycle rate
—
this month
state median 2.85× · engagement
Play / machine
$0
monthly · per terminal
state median $41.8K/mo

Where your gameset stands

Trend

Net terminal income by monthpeak $77,675
2021
2022
2023
2024
latest month up vs prior down vs prior Bloomington median ($33,361) shown, left out of rankings
Cycle rate by monthlatest 2.95× · state median 2.85×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest -$5 · Bloomington median $231
your WPU (per machine, per day) Bloomington median WPU
Hold % by monthlatest 7.6% · state median 9.2%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthJuly 2024 down 101% on a year earlier
August 2023 – July 2024August 2022 – July 2023

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: June → July moved −101% this year vs −15% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Bloomington's total gaming income is +6% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −101% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
-$5/day
per machine · per day · Bloomington median $231/day · −102%
At the Bloomington median this gameset would add roughly $263,687 a year.
WPU momentum
−49%
last 3 months $213/day vs prior 3 $417/day
Seasonality
April peak
strongest April ($65,124 avg) · softest January ($39,935 avg)
Revenue steadiness
volatile
±37% month-to-month swing, trailing 12
Gameset change
5 → 3 terminals
over the last 12 months

Year over year

Your NTI is −11% down year over year.

Your Location
−11%
$579,108 vs $653,403 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about -$149 in July 2024. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Recent momentum is softening — −49% against your trailing average.
There's headroom in these numbers.

Operators bid on what they'd put in your gameset — newer cabinets, better titles, faster fixes. We'll turn your profile into an anonymized Listing they compete on.

Create your Listing
Full July 2024 report detail
Amount played
$0
Amount won
$1
Net wager
-$1
Funds in
$0
Funds out
$448
Net terminal income
-$448
NTI tax
-$157
State share
-$134
Municipality share
-$23

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.