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Hickory House Lounge LLC

Beach Park · Lake County · IL · 5 terminals
IGB license 140700670 · Operator: J&J Ventures Gaming, LLC (as of August 2026)
High play · high holdMomentum +15%YoY +4%

Your performance · August 2026

NTI
$47,311
net terminal income · this month
Win per unit
$305
per machine · per day
Terminals
5
machines in service
Annual NTI
$412,885
trailing 12 months

The four numbers operators read first

NTI / machine
$9,462
monthly · per terminal
state median $4,345/mo
83rd pct of 8,611 IL locations
#100 of 385 in Lake County
Hold
11.7%
this month
state median 9.4% · above
85th pct of 8,611 IL locations
90th pct of 385 in Lake County
Cycle rate
2.53×
this month
state median 2.60× · engagement
41st pct of 8,611 IL locations
57th pct of 385 in Lake County
Play / machine
$80.9K
monthly · per terminal
state median $47.1K/mo
74th pct of 8,611 IL locations
64th pct of 385 in Lake County

Against locations your size (4–5 terminals, 1,547 of them), your NTI/machine is +$7,222/mo vs the $2,240 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (August 2026)

NTI this month
$47,311
Gaming tax
$16,559
After tax
$30,752
Your take-home
$15,376
your 50% this month
Gaming tax$16,559 · 35%Operator's 50%$15,376 · 33%Yours, 50%$15,376 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $15,376 to you and $15,376 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

High play · high hold

Strong demand and a healthy hold — your gameset is doing well on both the traffic and the margin side.

What an operator sees: An operator reads this as a proven, high-value gameset and will compete hard on service to win it.

NTI/machine — 83rd percentile of 8,611 Illinois locations this month
In Lake County — #100 of 385 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (4–5 terminals) — 95th percentile of 1,547
Your gameset — you among your Lake County peers384 peer locations
play per machine →
your gameset a Lake County peer (anonymized) statewide median

15 peer locations sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each gray dot is another Lake County gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $59,210
2021
2022
2023
2024
2025
2026
latest month up vs prior down vs prior Lake County median ($33,053)
Cycle rate by monthlatest 2.53× · state median 2.60×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $305 · Lake County median $181
your WPU (per machine, per day) Lake County median WPU
Hold % by monthlatest 11.7% · state median 9.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthAugust 2026 up 4% on a year earlier
September 2025August 2026September 2024August 2025

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: July August moved +44% this year vs −2% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Beach Park's total gaming income is +19% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is +4% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$305/day
per machine · per day · Lake County median $181/day · +68%
WPU momentum
+1%
last 3 months $237/day vs prior 3 $235/day
Seasonality
May peak
strongest May ($41,750 avg) · softest January ($26,272 avg)
Revenue steadiness
steady
±15% month-to-month swing, trailing 12

Your operator

J&J Ventures Gaming, LLC

Linked to your Location as of August 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations
2,551
Avg NTI / Location
$33,097
Avg NTI / Terminal
$5,782
Total NTI
$84,429,268

Year over year

Your NTI is +1% up year over year, trailing the Lake County market (+3%).

Your Location
+1%
$412,885 vs $408,893 (last 12 months vs the prior 12)
The market (Lake County)
+3%
typical Location: $38,736 vs $37,626

Takeaways

Each terminal earned about $9,462 in August 2026 — the 83rd percentile of 8,611 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
Within Lake County, that's #100 of 385 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
Hold — the share of money played that the gameset keeps — was 11.7% — above the 9.4% state median. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
A dollar cycled through your machines 2.53× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
High play · high hold — Strong demand and a healthy hold — your gameset is doing well on both the traffic and the margin side.
After $16,559 in gaming tax, August 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $15,376 to you. Neither side can move that split, which is why operators here compete on service.
Recent momentum is building — +15% against your trailing average.
Terminal Operator J&J Ventures Gaming, LLC runs 2551 Locations in our data.
You're ahead of your market.

A gameset doing these numbers is the one Operators compete hardest for — and most owners never find out what that competition is worth, because they never put it out to bid.

Create your Listing
Full August 2026 report detail
Amount played
$404,307
Amount won
$356,996
Net wager
$47,311
Funds in
$159,802
Funds out
$112,492
Net terminal income
$47,311
NTI tax
$16,559
State share
$14,191
Municipality share
$2,368

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.