IL
Try the demo
← Look up another Location

Ladd Lanes, Inc.

Mendota · IL · 4 terminals
IGB license 130704277
Momentum −37%YoY +57%
Low-volume month. February 2024 had under $10K played — likely a partial month or a new license — so it's shown but left out of rankings.

Your performance · February 2024

NTI
$494
net terminal income · this month
Win per unit
$4
per machine · per day
Terminals
4
machines in service
Annual NTI
$8,680
trailing 12 months

The four numbers operators read first

NTI / machine
$123
monthly · per terminal
state median $3,951/mo
Hold
34.1%
this month
state median 9.1% · above
Cycle rate
0.98×
this month
state median 2.88× · engagement
Play / machine
$362
monthly · per terminal
state median $44.3K/mo

Where the money goes (February 2024)

NTI this month
$494
Gaming tax
−$168
After tax
$326
Your take-home
$163
your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $163 to you and $163 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

Trend

Net terminal income by monthpeak $11,994
2021
2022
2023
2024
latest month up vs prior down vs prior Mendota median ($11,994) shown, left out of rankings
Cycle rate by monthlatest 0.98× · state median 2.88×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $4 · Mendota median $79
your WPU (per machine, per day) Mendota median WPU
Hold % by monthlatest 34.1% · state median 9.1%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Seasonality check: January → February moved +30% this year vs +56% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Mendota's total gaming income is +4% year over year (trailing 3 months vs the same 3 a year ago).

Your own floor is +57% over the same-month-last-year comparison — holding up as well as or better than the town around you.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
$4/day
per machine · per day · Mendota median $79/day · −95%
At the Mendota median this floor would add roughly $104,676 a year.
WPU momentum
−18%
last 3 months $4/day vs prior 3 $5/day
Seasonality
March peak
strongest March ($2,209 avg) · softest January ($247 avg)
Revenue steadiness
volatile
±57% month-to-month swing, trailing 12

Year over year

Your NTI is +11% up year over year.

Your Location
+11%
$8,680 vs $7,819 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about $123 in February 2024. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
•Hold — the share of money played that the floor keeps — was 34.1% — above the 9.1% state median. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 0.98× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
•After $168 in gaming tax, February 2024's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $163 to you. Neither side can move that split, which is why operators here compete on service, not money.
•Recent momentum is softening — −37% against your trailing average.
Ready to see what Operators will compete to offer you?

We'll turn your profile into an anonymized Listing. Operators compete on service — never money.

Create your Listing
Full February 2024 report detail
Amount played
$1,449
Amount won
$956
Net wager
$494
Funds in
$1,472
Funds out
$978
Net terminal income
$494
NTI tax
$168
State share
$143
Municipality share
$25

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.