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Ralphie and Lulu's, Inc.

Ashton · Lee County · IL · 5 terminals
IGB license 120711579 · Operator: Gold Rush Amusements, Inc. (as of June 2026)
Room to growMomentum −21%YoY +1%

Your performance · June 2026

NTI
$11,553
net terminal income · this month
Win per unit
$77
per machine · per day
Terminals
5
machines in service
Annual NTI
$153,978
trailing 12 months

The four numbers operators read first

NTI / machine
$2,311
monthly · per terminal
state median $4,132/mo
29th pct of 8,597 IL floors
#46 of 60 in Lee County
Hold
7.8%
this month
state median 9.4% · below
23rd pct of 8,597 IL floors
13th pct of 60 in Lee County
Cycle rate
2.99×
this month
state median 2.61× · engagement
86th pct of 8,597 IL floors
88th pct of 60 in Lee County
Play / machine
$29.6K
monthly · per terminal
state median $45.2K/mo
33rd pct of 8,597 IL floors
40th pct of 60 in Lee County

Against floors your size (4–5 terminals, 1,591 of them), your NTI/machine is +$155/mo vs the $2,155 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (June 2026)

NTI this month
$11,553
Gaming tax
$4,044
After tax
$7,510
Your take-home
$3,755
your 50% this month

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $3,755 to you and $3,755 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: since the money is set by statute, operators compete for your floor on service — games, cabinets, refresh cadence, response time — not on dollars.

Where your floor stands

Room to grow

Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.

What an operator sees: An operator sees upside: a floor where a real service upgrade has room to move the numbers.

NTI/machine — 29th percentile of 8,597 Illinois floors this month
In Lee County — #46 of 60 floors by NTI/machine (your own neighborhood, the fairest like-for-like)
Among floors your size (4–5 terminals) — 54th percentile of 1,591
The Floor — you among your Lee County peers59 peer floors
play per machine →
your floor a Lee County peer (anonymized) statewide median

3 peer floors sit beyond the axis range and are drawn at the edge — shown, never dropped.

Each grey dot is another Lee County floor for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $22,777
2021
2022
2023
2024
2025
2026
latest month up vs prior down vs prior Lee County median ($22,038)
Cycle rate by monthlatest 2.99× · state median 2.61×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on floor health for you and for an operator.

Win per unit by monthlatest $77 · Lee County median $126
your WPU (per machine, per day) Lee County median WPU
Hold % by monthlatest 7.8% · state median 9.4%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

Seasonality check: May June moved +3% this year vs −21% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Ashton's total gaming income is −17% year over year (trailing 3 months vs the same 3 a year ago).

Your own floor is +1% over the same-month-last-year comparison — holding up as well as or better than the town around you.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your floor.

Win per unit (WPU)
$77/day
per machine · per day · Lee County median $126/day · −39%
At the Lee County median this floor would add roughly $88,009 a year.
WPU momentum
−46%
last 3 months $56/day vs prior 3 $105/day
Seasonality
March peak
strongest March ($17,507 avg) · softest January ($11,502 avg)
Revenue steadiness
volatile
±38% month-to-month swing, trailing 12

Your operator

Gold Rush Amusements, Inc.

Linked to your Location as of June 2026 — the Illinois Gaming Board publishes this each month, so a recent change may not show yet.

Locations
726
Avg NTI / Location
$36,022
Avg NTI / Terminal
$6,274
Total NTI
$26,151,749

Year over year

Your NTI is +6% up year over year, trailing the Lee County market (+8%).

Your Location
+6%
$153,978 vs $145,327 (last 12 months vs the prior 12)
The market (Lee County)
+8%
typical Location: $27,069 vs $25,045

Takeaways

Each terminal earned about $2,311 in June 2026 — the 29th percentile of 8,597 Illinois floors that month. Per-terminal NTI is the number operators judge a floor on, because it strips out how many machines you run.
Within Lee County, that's #46 of 60 floors by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
Hold — the share of money played that the floor keeps — was 7.8% — below the 9.4% state median, which a stronger game mix could recover. Hold is driven mostly by the games on the floor, which is exactly what an operator brings to the table.
A dollar cycled through your machines 2.99× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on floor health for both sides.
Room to grow — Both play and hold sit below the market — the clearest case that fresher cabinets, better titles, and faster service could lift results.
After $4,044 in gaming tax, June 2026's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $3,755 to you. Neither side can move that split, which is why operators here compete on service, not money.
Recent momentum is softening — −21% against your trailing average.
Terminal Operator Gold Rush Amusements, Inc. runs 726 Locations in our data.
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Full June 2026 report detail
Amount played
$147,793
Amount won
$136,240
Net wager
$11,553
Funds in
$49,492
Funds out
$37,939
Net terminal income
$11,553
NTI tax
$4,044
State share
$3,465
Municipality share
$578

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.