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The Tender Trap, Ltd.

Chicago Heights · IL · 6 terminals
IGB license 120705985
Download the one-pager (PDF)
High play · lower holdMomentum +3%YoY +24%

Your performance · December 2023

NTI
$35,587
net terminal income · this month
Win per unit
$191
per machine · per day
Terminals
6
machines in service
Annual NTI
$437,841
trailing 12 months

The four numbers operators read first

NTI / machine
$5,931
monthly · per terminal
state median $4,079/mo
67th pct of 8,254 IL locations
#7 of 18 in Chicago Heights
Hold
7.6%
this month
state median 9.1% · below
25th pct of 8,254 IL locations
28th pct of 18 in Chicago Heights
Cycle rate
2.90×
this month
state median 2.88× · engagement
52nd pct of 8,254 IL locations
94th pct of 18 in Chicago Heights
Play / machine
$77.8K
monthly · per terminal
state median $45.8K/mo
74th pct of 8,254 IL locations
67th pct of 18 in Chicago Heights

Against locations your size (6+ terminals, 5,909 of them), your NTI/machine is +$921/mo vs the $5,010 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (December 2023)

NTI this month
$35,587
Gaming tax
−$12,100
After tax
$23,488
Your take-home
$11,744
your 50% this month
Gaming tax$12,100 · 34%Operator's 50%$11,744 · 33%Yours, 50%$11,744 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $11,744 to you and $11,744 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

High play · lower hold

Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.

What an operator sees: An operator sees busy machines with margin headroom — a gameset where better titles and merchandising pay off.

NTI/machine — 67th percentile of 8,254 Illinois locations this month
In Chicago Heights — #7 of 18 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (6+ terminals) — 59th percentile of 5,909
Your gameset — you among your Chicago Heights peers17 peer locations
play per machine →
your gameset a Chicago Heights peer (anonymized) statewide median

1 peer location sits beyond the axis range and is drawn at the edge — shown, never dropped.

Each gray dot is another Chicago Heights gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $60,790
2021
2022
2023
latest month up vs prior down vs prior Chicago Heights median ($26,192)
Cycle rate by monthlatest 2.90× · state median 2.88×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $191 · Chicago Heights median $141
your WPU (per machine, per day) Chicago Heights median WPU
Hold % by monthlatest 7.6% · state median 9.1%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthDecember 2023 up 24% on a year earlier
January 2023 – December 2023January 2022 – December 2022

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: November → December moved −1% this year vs −0% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Chicago Heights's total gaming income is −2% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is +24% over the same-month-last-year comparison — holding up as well as or better than the town around you.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$191/day
per machine · per day · Chicago Heights median $141/day · +36%
WPU momentum
+19%
last 3 months $199/day vs prior 3 $167/day
Seasonality
March peak
strongest March ($52,884 avg) · softest January ($33,442 avg)
Revenue steadiness
steady
±15% month-to-month swing, trailing 12

Year over year

Your NTI is −17% down year over year.

Your Location
−17%
$437,841 vs $527,952 (last 12 months vs the prior 12)
The market
Not enough county history

Takeaways

•Each terminal earned about $5,931 in December 2023 — the 67th percentile of 8,254 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Within Chicago Heights, that's #7 of 18 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
•Hold — the share of money played that the gameset keeps — was 7.6% — below the 9.1% state median, which a stronger game mix could recover. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 2.90× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•High play · lower hold — Plenty of traffic, but the hold runs below the market — the right game mix could turn that demand into more income.
•After $12,100 in gaming tax, December 2023's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $11,744 to you. Neither side can move that split, which is why operators here compete on service.
You're ahead of your market.

A gameset doing these numbers is the one Operators compete hardest for — and most owners never find out what that competition is worth, because they never put it out to bid.

Create your Listing
Full December 2023 report detail
Amount played
$466,892
Amount won
$431,305
Net wager
$35,587
Funds in
$160,971
Funds out
$125,384
Net terminal income
$35,587
NTI tax
$12,100
State share
$10,320
Municipality share
$1,779

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.