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EFJIAS MARKETING COMPANY, INC.

Markham · IL · 6 terminals
IGB license 120705275
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High play · high holdMomentum +1%YoY −8%

Your performance · April 2022

NTI
$43,481
net terminal income · this month
Win per unit
$242
per machine · per day
Terminals
6
machines in service
Annual NTI
$436,627
trailing 12 months

The four numbers operators read first

NTI / machine
$7,247
monthly · per terminal
state median $4,183/mo
73rd pct of 7,792 IL locations
#8 of 13 in Markham
Hold
12.7%
this month
state median 8.5% · above
96th pct of 7,792 IL locations
92nd pct of 13 in Markham
Cycle rate
2.95×
this month
state median 3.00× · engagement
44th pct of 7,792 IL locations
69th pct of 13 in Markham
Play / machine
$57.1K
monthly · per terminal
state median $50.3K/mo
56th pct of 7,792 IL locations
38th pct of 13 in Markham

Against locations your size (6+ terminals, 4,822 of them), your NTI/machine is +$1,382/mo vs the $5,865 peer median — bucketing by size keeps a small bar from being measured against a big one.

Where the money goes (April 2022)

NTI this month
$43,481
Gaming tax
−$14,784
After tax
$28,697
Your take-home
$14,349
your 50% this month
Gaming tax$14,784 · 34%Operator's 50%$14,349 · 33%Yours, 50%$14,349 · 33%

Illinois law fixes the after-tax split at 50/50 and bans any deviation (230 ILCS 40/25(c)) — about $14,349 to you and $14,349 to your operator this month. Neither side can move that split. That's the whole point of The Gameset: with the split set by statute, operators compete for your gameset on service — games, cabinets, refresh cadence, response time.

Where your gameset stands

High play · high hold

Strong demand and a healthy hold — your gameset is doing well on both the traffic and the margin side.

What an operator sees: An operator reads this as a proven, high-value gameset and will compete hard on service to win it.

NTI/machine — 73rd percentile of 7,792 Illinois locations this month
In Markham — #8 of 13 locations by NTI/machine (your own neighborhood, the fairest like-for-like)
Among locations your size (6+ terminals) — 62nd percentile of 4,822
Your gameset — you among your Markham peers12 peer locations
play per machine →
your gameset a Markham peer (anonymized) statewide median

1 peer location sits beyond the axis range and is drawn at the edge — shown, never dropped.

Each gray dot is another Markham gameset for the same month, shown without identity. The dashed lines are the statewide medians — which quadrant you land in is the positioning above, drawn out.

Trend

Net terminal income by monthpeak $56,553
2021
2022
latest month up vs prior down vs prior Markham median ($43,481)
Cycle rate by monthlatest 2.95× · state median 3.00×
your cycle rate state median

Cycle rate is a leading indicator: when players start cycling their money fewer times, it usually shows up here before it shows up in NTI — an early read on gameset health for you and for an operator.

Win per unit by monthlatest $242 · Markham median $242
your WPU (per machine, per day) Markham median WPU
Hold % by monthlatest 12.7% · state median 8.5%
your hold state median hold

These are the two series a service change shows up in. Fresher titles and faster response tend to move win per unit first; hold follows the game mix. Both are your own numbers against a neutral market line — not a verdict on anyone.

This year against last, by monthApril 2022 down 8% on a year earlier
May 2021 – April 2022May 2020 – April 2021

A month that looks like a collapse is often just that month. Laid over the same months a year earlier, a seasonal dip and a real decline stop looking alike.

Seasonality check: March → April moved +35% this year vs +41% a year ago — so a normal seasonal dip isn't mistaken for a real decline.

Your town's market

Markham's total gaming income is −6% year over year (trailing 3 months vs the same 3 a year ago).

Your own gameset is −8% over the same-month-last-year comparison — the town's tide explains part of the move; it isn't all your gameset.

A deeper operator read

The same history, cut the way a Terminal Operator cuts it when they decide how hard to compete for your gameset.

Win per unit (WPU)
$242/day
per machine · per day · Markham median $242/day · +0%
WPU momentum
−4%
last 3 months $171/day vs prior 3 $179/day
Seasonality
July peak
strongest July ($56,553 avg) · softest January ($15,471 avg)
Revenue steadiness
variable
±29% month-to-month swing, trailing 12

Year over year

Your NTI is −8% down year over year.

Your Location
−8%
$43,481 vs $47,468 (vs a year ago)
The market
Not enough county history

Takeaways

•Each terminal earned about $7,247 in April 2022 — the 73rd percentile of 7,792 Illinois locations that month. Per-terminal NTI is the number operators judge a gameset by, because it strips out how many machines you run.
•Within Markham, that's #8 of 13 locations by per-terminal earnings — the fairest like-for-like, since neighbors share the same foot traffic and economy.
•Hold — the share of money played that the gameset keeps — was 12.7% — above the 8.5% state median. Hold is driven mostly by the games in the gameset, which is exactly what an operator brings to the table.
•A dollar cycled through your machines 2.95× before leaving — higher means longer, more engaged sessions. When the cycle rate starts falling it usually shows up before NTI does, so it's an early read on gameset health for both sides.
•High play · high hold — Strong demand and a healthy hold — your gameset is doing well on both the traffic and the margin side.
•After $14,784 in gaming tax, April 2022's income is split 50/50 with your operator by law (230 ILCS 40/25(c)) — about $14,349 to you. Neither side can move that split, which is why operators here compete on service.
You're ahead of your market.

A gameset doing these numbers is the one Operators compete hardest for — and most owners never find out what that competition is worth, because they never put it out to bid.

Create your Listing
Full April 2022 report detail
Amount played
$342,346
Amount won
$298,865
Net wager
$43,481
Funds in
$116,104
Funds out
$72,623
Net terminal income
$43,481
NTI tax
$14,784
State share
$12,609
Municipality share
$2,174

Source: Illinois Gaming Board monthly video gaming reports. This is public data about your own licensed Location, shown for informational purposes.